Economic Man Model of voting?

Taking a look back at the Virginia gubernatorial election, I wanted to delve deeper and see if I could find politicians acting as the 'economic man' model or as a 'consumption man.'

According to Mueller,
In the consumption man model, voters contribute with votes and dollars to the candidate they agree with the most. Their political positions are a good.

In the economic man model, voters contribute with votes and dollars in the hopes that the candidate may move a little bit towards your position. In this model, the candidate is like an investment.

So I came across this article which indicates that one of Robert Sarvis' contributors was actually one of Obama's largest contributors during his presidential campaign, the primary contributor to the Libertarian Booster PAC: Joe Liemandt. Critics were quick to claim that this was a ploy by the PAC to get Sarvis on the ballot to steal votes from Cuccinelli to aid McAuliffe. I question this motive. Perhaps it is so that Liemandt is coercing the PAC to donate money to Sarvis in the hopes that Sarvis will shift his political stances to those more similar to Liemandt's.

This is one example of the 'economic man' model of voting occurring in the everyday world.