This
week the Venezuelan President, Nicolas Maduro declared the official arrival of
“early Christmas.” As this
article explains, Venezuelan early Christmas means all workers will receive
two-thirds of their holiday bonuses this week, nearly two months before the 25th
of December.
While
participating in a variety of holiday traditions this week, Madura said “Merry Christmas
2013, Christmas early, early victory, early happiness for the whole
family," leading many to believe his recent actions are nothing more than
a tactic to gain votes in the upcoming December 8th elections. While
early Christmas and bonuses may be appealing to many Venezuelans, Maduro’s Christmas
movement says nothing of his position or policy plans for the future and is
therefore not informative campaigning. Aside from having nothing to do with
Madero’s actual political beliefs, the new Christmas policy benefits every one
of his constituents in an effort to bring all voters closer to his platform
without driving any farther away.
Maduro’s
tactic is an example of persuasive campaigning because the new Christmas
policies are nothing more than an attempt to gain votes. His unconventional new holiday policy
is targeting every single Venezuelan regardless of their political beliefs and
is aimed at “persuading” voters of all kinds to support Madero in the upcoming
election.
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